July 20, 2024
20 TikTok Home Decor Trends To Boost Your Property Value

Curb appeal, kitchen + bath design, and flooring can make or break a home sale. If you’re looking to invest in an upgrade, whether you’re planning to sell now or later, a new study has revealed the biggest home improvement and design trends on TikTok and Instagram, and how they can increase the value of your home by more than $125K. Hot tip: Do it now so you can enjoy the fruits of your labor before you hand off the keys to a new buyer!

The research, by the British find-a-tradesperson platform Rated People, analyzed 800,000 home improvement jobs on its platform, as well as TikTok, Instagram, and Google data to uncover the trends. They then interviewed more than 2,000 potential property buyers, who shared how much extra they’d pay for a property if it had each of these trends.

“Many of the 20 biggest home improvement and design trends could be achieved for less than $100 and a bit of DIY, which could see you make a nice profit if you’re looking to sell,” said Adrienne Minster, CEO at Rated People. “If you’re keener to tackle a bigger job like building a kitchen pantry or laying a herringbone floor, or if you just want that professional finish on a paint job, we’d recommend using a skilled local tradesperson to help bring your home improvement plans to life.”

Check out the top 20 home decor trends that are making buyers swoon.

Trend 1: Herringbone Floors

herringbone floors

Herringbone floors are the hot trend by far with more than 72 million views on TikTok as well as almost 100,000 hashtags on Instagram and 40,000 annual Google searches. In fact, buyers would be happy to pay around $6,600 more for a home if it had a herringbone floor in its interior. The classic pattern takes a bit more labor as precision is key but the look is timeless, beautiful and just a little bit Old World European.

Trend 2: Outdoor Kitchens

outdoor kitchen design

The pandemic ushered in a renewed focus on outdoor spaces that act as second homes in warmer climates (for the ultimate staycation in your own backyard!). This second top trend could add on $6,812 to your home’s property value; regardless, you’ll enjoy it for many summers to come.

Trend 3: Living Walls

living walls

Living walls coming in at third could boost a home’s value by $6,308. Bonus: they can help purify the air, regulate a room’s temperature, and elevate your mood.

Trend 4: Green Kitchens

green kitchen

Green kitchens also give off an earthy, elevated vibe while maximizing a property’s value by $6,406.

Trend 5: Home Offices

home office design

Home offices are the big trend since WFH became a way of life. Turn a closet or extra bedroom into a home office for your needs or your need to sell.

Trend 6: Vintage Furniture

vintage furniture

Coming in at #6 is vintage furniture. While furniture isn’t often part of the sale, it can create an authentic and cozy first impression vs. the stark contrast of super modern furniture.

Trend 7: Dark Kitchens

Photo by Kam Idris on Unsplash

Moody kitchens are taking over the bright white ones that have dominated for the last decade. We love the mix of natural colors and rich jewel tones.

Trend 8: Neutral Decor

neutral decor

Neutral decor is like a breath of fresh air. It feels clean yet warm, minimalist yet cozy. A neutral palette also has universal appeal when it comes to attracting more buyers.

Trend 9: Pampas Grass Decor

pampas grass

Photo by Rumman Amin on Unsplash

This simple fluffy grass is an affordable addition to your decor while having the ability to boost your value by $5,517!

Trend 10: Wall Paneling

wall paneling

We love this two-toned look for adding architectural detail to a standard room.

Trend 11: Maximalism

maximalism decor

While you want to limit clutter when selling your home, pops of color here and there can make a statement that discerning buyers love, adding more than $6K to your home’s value.

Trend 12: Japandi Decor

Japani Decor

Scandinavian design meets modern Japanese decor with this popular trend, which is described as minimalist, warm, and all natural.

Trend 13: Flagstone


This popular paving stone is perfect for walkways and patios and has an organic feel that buyers love. Expect an increase of more than $6K in your property value.

Trend 13: Painted Arches

painted arches

Younger buyers on Tik Tok gravitate toward cool interpretations of this hot paint trend. Find colors you love and make an affordable statement in any room.

Trend 15: Color Blocking

color blocking

Color blocking is another popular paint trend, and with fresh tones it can add on $5,725 to your home’s value.

Trend 16: Green Walls

green walls

Green is the new grey. Pair it with neutral decor and lots of plantsand you have an inviting space that buyers dream about.

Trend 18: Kitchen Pantries

kitchen pantries

Photo by Jason Leung on Unsplash

Need some pantry inspo? Check out our lineup of the best pantriesout there. Kitchen storage is key in a sale and pantries can be a true crowd pleaser.

Trend 18: Grand Millennial Decor

grand millennial

Photo by Toa Heftiba on Unsplash

Fromcoastal grandma to grand millennial, there is something really appealing about going old school in a fresh and modern way.

Trend 19: Cottagecore


Photo by Katharina Bill on Unsplash

Cottagecore touches like dried wreaths and charming furniture paired with fresh white walls and natural materials are buyer’s delights when done right. The key is to keep it clean and clutter-free.

Trend 20: Pink Bathrooms

pink bathroom

This isn’t your ’70s pink bathroom. Buyers are prepared to pay an extra $5,392 for a home with a pink bathroom, but it has to be modern and fresh. Browse Pinterest for inspo if you’re digging this trend. Ofc, you want to love the trend too before investing in an upgrade.


Photo by Spacejoy on Unsplash

That said, 6 in 10 homeowners say they’re planning to implement at least one of the top 20 trends this year, and if they did all 20, they could stand to increase the value of their home by $125,915! Do what you love and your efforts will eventually pay off. Happy decorating!

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All photos via Rated People, unless noted.